Add hope 🙏🏼

Magic Johnson once said “All kids need is a little help, a little hope and somebody who believes in them”. From his mouth to the ears of the incredible souls at KFC
KFC’s Add Hope – now in its seventh year – has found a powerful way to unite staff and customers in the fight against hunger. Add Hope partners with over 110 beneficiary organisations to feed over 110 000 children every day across the country, helping them learn, grow and thrive.


With World Hunger Month having kicked off in October, Add Hope continues to shine a spotlight on hunger issues in South Africa and the beneficiaries it supports.

In the second leg of their World Hunger Month roadshow, Add Hope visited Home of Hope in Tableview, Cape Town with local media and KFC team members from surrounding stores. We began the day with an introduction from resident social worker, Bianca Breytenbach on the home and the kind of children they support.


Home of Hope specialises in supporting children who have been affected by Fetal Alchohol Syndrome (FAS), a condition developed by a mother consuming alcohol during pregnancy which results in various disorders.

Home of Hope houses children ranging from new-borns to 18 year olds, who are fed three nutritious meals and two snacks daily at their Table View home. Guests were then entertained by beautiful singing and dancing from the children and were then shown a tour of the grounds where they were able to see where the children live, sleep, learn and play.

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As a patron of KFC this is just one example of physically seeing where your R2 donation goes to. The Add Hope initiative provides us all with opportunity to be able to make a real difference in the lives of children across South Africa.

What a heartwarming feeling knowing you’ve given hope and so much more to someone less fortunate that yourself  – Kudos to KFC & Add Hope.

To find out more, visit Add Hope #AddHope and visit Home of Hope if you’d like to assist further.
Until next time remember that together we can save lives & Add Hope.

Nadia xo xo


Credits – Plato Communications

Tamryn Sher 

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